5 Software as a Service Logo Types

1. Brand Mark
Simple icons best used when mass market awareness is established.

2. Word Mark
The full name spelled out in a design. Works better with shorter names.

3. Letter Mark
Typically initials used in a design. Works great for longer names.

4. Combo Mark
Both icon and word mark used together. A more versatile logo.

5. Emblem
Both type and design combined to create a single icon.