Logo Design Process |
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Turn your vision into a brand.
Our logo design process is simple but develops unique and effective brands. Using your insight and vision for the company and its brand, we work with you to create a logo that can be used to brand your company with success.
Our process
Below is a step by step guide of logo design process that you can expect.
Creative Brief
This questionnaire is designed to help us get a better idea of the products or services that you may offer. It covers everything from “how you would like your company to be perceived?” to specific colors and graphic styles that you see fitting your brand.
Research and Market Analysis
Your product and services are more than likely going to enter a marketplace that will have competition. We take special care to make sure that your company’s brand is not only original but stands out among the crowd. Doing a little research allows us to create a logo that will communicate your message effectively to it’s target market.
Inspiration boards and Initial design mock-ups
Once we have collected the data and done the research, we start designing concepts and ideas based on the information we gathered. The ones that make the cut are compiled to be critiqued. In addition to the logo mock-ups we put together an inspiration board of associated graphics that can be used as a guide for our design.
Approving the Final Logo
Once you have seen the initial mock-ups we will take your direction and present you with the revisions. After you are satisfied with all revisions it is time to decide on a final logo.
Seeing it in action
Your company’s image will rarely stop at a logo design. We take the next step and put it into a functional environment that might be typical in your business’ marketing strategy. Having a visual of the logo in a business card layout or other graphical elements will help to further your brand’s identity and can be used as a reference for future marketing.
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