Switch On Energy: All the logos without the jitters.

Our office was pretty excited about this project because it meant free energy shot samples. Wright Group is a food producer that is continually launching new products onto the shelves of grocery and convenience stores. On Energy was designed to be an energy shot that tasted great and didn’t give you caffeine jitters.

Visual Exploration & Variations:

Final Name Variations and Application Mockups:

How to avoid the 5 most costly logo mistakes before you launch your product.

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How to avoid the 5 most costly logo mistakes before you launch your product.

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logo-cheatsheet-graphic-book-updated-1

How to avoid the 5 most costly logo mistakes before you launch your product.

Matthew Wiltz

In Matthew’s 9 year career as a brand designer he has designed too many logos to count (trust me, I tried to before writing his bio). Clients love his attention to detail and persistence in finding thoughtful ways to make their logo unique to them.