Wright Honey: A new brand with an ancient recipe

Wright Honey is a south Louisiana based company serving up 100% natural honey. The same way bee’s in the area have been making it for thousands of years. They wanted a local that felt like home but didn’t look home made.

Below are some of the initial inspirations.

Here are the first few concepts. Knowing the logo would live mostly on a product label the concepts were designed to accommodate.

Here is the final version of the logo.

Below are some renderings of the logo in application.

How to avoid the 5 most costly logo mistakes before you launch your product.

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How to avoid the 5 most costly logo mistakes before you launch your product.

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How to avoid the 5 most costly logo mistakes before you launch your product.

Matthew Wiltz

In Matthew’s 9 year career as a brand designer he has designed too many logos to count (trust me, I tried to before writing his bio). Clients love his attention to detail and persistence in finding thoughtful ways to make their logo unique to them.